Strategic marketing management : Planning ,implimentaion and control / Richard M .S . Wilson and Colin Gilligan with David J.Pearson

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Material type: Text

TextSeries: Marketing seriesPublication details: London ; ButterWorth Heinemann , c1992 .Description: ix , 644p . : illISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Loan - Normal on open shelf	UOE Main Library Open shelf	HF5415 .13 .W547 1992 (Browse shelf(Opens below))	10050840	Available	10050840

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includes bibliographical references and index

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