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Essentials of marketing : text and cases / Geoffrey Lancaster, Lester Massingham.

By: Contributor(s): Material type: TextTextPublication details: London ; New York : McGraw-Hill Book Co., c1993.Edition: 2nd edDescription: 496 p. : ill. ; 25 cmISBN:
  • 0077077288
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415 .L2625 1993
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Holdings
Item type Current library Call number Copy number Status Barcode
Loan - Normal on open shelf Loan - Normal on open shelf UOE Main Library Open shelf HF5415 .L2625 1993 (Browse shelf(Opens below)) 10052441 Available 10052441
Total holds: 0

Includes bibliographical references and index.

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