Principles of marketing /

Kotler, Philip

Principles of marketing / Philip Kotler, Gary Armstrong - 10th ed. - New Jersey ; Pearson Education , c2004. - vi, 661, 14, 30, 2, 11, 19 p. : ill. (some col.) ;

Includes bibliographical references and index

0131212761


Marketing - principles--Commerce

HF5415 / .K6 2004