Statistics for marketing /
Rodger, Leslie W.
Statistics for marketing / Leslie W. Rodger. - London ; New York : McGraw-Hill, c1984. - xv, 280 p. : ill. ; 24 cm. - The McGraw-Hill marketing series .
Includes index.
Bibliography: p. 269-271.
0070847282 (pbk.) : £10.50
83024426
Commercial statistics.
Marketing--Statistical methods.
HF1017 / .R63 1984
519.5/024658
Statistics for marketing / Leslie W. Rodger. - London ; New York : McGraw-Hill, c1984. - xv, 280 p. : ill. ; 24 cm. - The McGraw-Hill marketing series .
Includes index.
Bibliography: p. 269-271.
0070847282 (pbk.) : £10.50
83024426
Commercial statistics.
Marketing--Statistical methods.
HF1017 / .R63 1984
519.5/024658