Marketing: Meeting The Challenges of the 1990's
Cronin, J. Joseph
Marketing: Meeting The Challenges of the 1990's Proceedings of the Annual Meeting of the Southern Marketing Association / edited by J. Joseph Cronin and Melvin T.Stith - Florida ; southern Marketing Association, c1987. - xiii, 368 p. : ill. ; - Southern Marketing Association1987 Proceedings/ New orleans, Louisiana .
include index
--Marketing.
HF5411 / .S86 1987
Marketing: Meeting The Challenges of the 1990's Proceedings of the Annual Meeting of the Southern Marketing Association / edited by J. Joseph Cronin and Melvin T.Stith - Florida ; southern Marketing Association, c1987. - xiii, 368 p. : ill. ; - Southern Marketing Association1987 Proceedings/ New orleans, Louisiana .
include index
--Marketing.
HF5411 / .S86 1987