Marketing in developing countries /

Kinsey, Joanna.

Marketing in developing countries / Joanna Kinsey. - Basingstoke, Hampshire : Macmillan Education, c1988. - xii, 374 p. : ill. ; 24 cm. - Macmillan studies in marketing management .

Includes bibliographical references (p. 355-363) and indexes.

0333421167 (pbk.) 0333421159 (hardcover)

91105093


Marketing--Developing countries.

HF5415.12.D44 / K565 1988

380.1/09172/4