The Complete guide to special event management :

The Complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, advisors to the Olympics, the Emmy Awards, and the PGA Tour / Ernst & Young, Dwight W. Catherwood, Richard L. Van Kirk. - New York : J. Wiley, c1992. - xiv, 306 p. : ill. ; 24 cm.

Includes index.

0471549088 : $24.95

91041832


Special events industry--Handbooks, manuals, etc.
Special events--Handbooks, manuals, etc.
Publicity--Handbooks, manuals, etc.
Marketing--Management--Handbooks, manuals, etc.
Hospitality industry--Marketing--Handbooks, manuals, etc.

AS6 / .C555 1992

658.4/56