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Services marketing / Valarie A. Zeithaml, Mary Jo Bitner.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw Hill, c1996.Description: xx, 700 p. : ill., maps ; 25 cmISBN:
  • 0070782504 (acidfree paper)
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HD9980.5 .Z45 1996
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Short Loan for 1 day Short Loan for 1 day UOE Main Library Short Loan Area HD9980.5 .Z45 1996 (Browse shelf(Opens below)) 10044084 Available 10044084
Total holds: 0
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HD9980.5 .S47 1998 Services management : HD9980.5 .S47 2003 Services management : HD9980.5 .S47 2003 Services management : HD9980.5 .Z45 1996 Services marketing / HD9980.5 .Z45 2000 Services marketing : HD9980.5 .Z45 2000 Services marketing : HD9980.5 .Z45 2003 Services Marketing :

Includes bibliographical references and index.

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