University of Eldoret Libraries Search for 'su:"Marketing Management"'

Marketing management /

By Kotler, Philip..
Upper Saddle River, NJ : Pearson Prentice Hall, 2006 .
xxxix, 733 [45] p. : 28 cm..
0131457578

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Applications in basic marketing. Clippings from the popular Business press /

Homewood, IL : Irwin, 1994 .
ix, 109 p. : , Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> | Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. 26 cm..
0256166447

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Marketing management : knowledge and skills : text, analysis, cases, plans /

By Peter, J. Paul..
Homewood, IL : Irwin, 1992 .
xvi, 943 p. : 24 cm..
0256092257

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Marketing planning and strategy /

By Jain, Subhash C.,.
Cincinnati : South-Western Pub. Co., 1985 .
xiv, 962 p. : 24 cm.
0538191309

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Basic marketing : a global-managerial approach /

By McCarthy, E. Jerome.
Homewood, IL : Irwin, 1993 .
xxii, 763, 15, 14 p. : 27 cm..
025610509X

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Marketing management : foundations and practices /

By Lazer, William..
Boston : Houghton Mifflin Co., 1983 .
xxiv, 869 p. : 24 cm..
0395327164

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Basic marketing : a managerial approach /

By McCarthy, E. Jerome.
Homewood, Ill. : Irwin, 1987 .
xviii, 749 p. : , System requirements for disk (version 1.0): IBM PC. | Includes indexes. 25 cm. +.
0256036497 | 0256060517 (disk)

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A preface to marketing management /

By Tarpey, Lawrence X..
Plano, Tex. : Business Publications, 1982 .
xii, 275 p. : 23 cm..
0256027129 (pbk.)

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Competitive marketing : a strategic approach /

By O'Shaughnessy, John..
Boston : Allen & Unwin, 1984 .
372 p. : , Includes indexes. 25 cm..
0046582436 (pbk.) : | 0046582428 (hard) :

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The Complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, advisors to the Olympics, the Emmy Awards, and the PGA Tour /

New York : J. Wiley, 1992 .
xiv, 306 p. : , Includes index. 24 cm..
0471549088 :

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Marketing Management /

By Kotler, Philip.
India ; Pearson Education Limited , 2016 .
various paginaton : , Global Edition ISBN: 9781292092621 9789332557185 | 9781292092621 | 1292092629

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Strategic marketing management : Planning ,implimentaion and control /

By Wilson , Richard M . S ..
London ; ButterWorth Heinemann , 1992 .
ix , 644p . : , includes bibliographical references and index 0750603291

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