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1.
Services marketing : people, technology, strategy / Christopher H. Lovelock. by
Edition: 4th ed.
Material type: Text Text
Publication details: Upper Saddle River, NJ : Prentice Hall, c2001
Availability: Items available for loan: UOE Main Library (2)Call number: HF5415.122 .L68 2001, ...
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2.
Services marketing : people, technology strategy / Christopher Lovelock, Jochen Wirtz by
Edition: 5th ed.
Material type: Text Text
Publication details: New Jersey ; Pearson Education , c2004
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.122 .L68 2004.
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3.
Marketing challenges : cases & exercises / [edited by] Christopher H. Lovelock, Charles B. Weinberg. by Series: McGraw-Hill series in marketing
Edition: 3rd ed.
Material type: Text Text
Publication details: New York : McGraw-Hill, c1993
Availability: Items available for loan: UOE Main Library (2)Call number: HF5415 .M29747 1993, ...
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4.
Cases in Public and Nonprofit Marketing: Readings in Public and Nonprofit Marketing/ Christopher H. Lovelock & Charles B. Weinberg by
Material type: Text Text
Publication details: Scientific Press ; Scientific Press , c1978
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415 .L64 1978.
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