000 00550nam a2200217 4500
005 20150401161326.0
008 000
020 _a0131202065
040 _aUOEL
050 _aHF5823
_b.455 1992
100 _aWells, William
245 _aAdvertising Principles and Practice.
_cBy William, Wells
250 _a6th ed.
260 _aPearson Education ;
_bPrentice Hall ,
_cc2003.
300 _axxxii, 599 p. :
_bill. ;
500 _aInclude index
650 _2Marketing
700 _aBurnett, John
710 _aMoriarty Sandra
942 _2lcc
_cLL
999 _c3760
_d3760