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	1.	Basic marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome (Edmund Jerome) Perreault, William D Series: The Irwin series in marketing Edition: 11th ed. Material type: Text Publication details: Homewood, IL : Irwin, c1993 Availability: Items available for loan: UOE Main Library (2)Call number: HF5415.13 .M369 1993, ... Place hold Save to lists
	2.	Essentials of marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome (Edmund Jerome) Perreault, William D Series: Irwin series in marketing Edition: 6th ed. Material type: Text Publication details: Burr Ridge, Ill. : Irwin, c1994 Availability: Items available for loan: UOE Main Library (1)Call number: HF5415 .M378 1994. Place hold Save to lists
	3.	Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome (Edmund Jerome) Perreault, William D Series: The Irwin series in marketing Edition: 9th ed. Material type: Text Publication details: Homewood, Ill. : Irwin, 1987 Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.13 .M369 1987. Place hold Save to lists
	4.	Contemporary advertising / William F. Arens, Courtland L. Bovée ; with the editorial collaboration of Jack J. Whidden. by Arens, William F Bovée, Courtland L Series: The Irwin series in marketing Edition: 5th ed. Material type: Text Publication details: Burr Ridge, Ill. : Irwin, c1994 Availability: Items available for loan: UOE Main Library (2)Call number: HF5821 .B62 1994, ... Place hold Save to lists
	5.	Marketing : strategic foundations / Paul S. Busch, Michael J. Houston. by Busch, Paul S Houston, Michael J Series: The Irwin series in marketing Material type: Text Publication details: Homewood, Ill. : R.D. Irwin, 1985 Availability: Items available for loan: UOE Main Library (1)Call number: HF5415 .B7765 1985. Place hold Save to lists
	6.	The survey research handbook / Pamela L. Alreck and Robert B. Settle by Alreck, Pamela L Settle, Robert B Series: McGraw-Hill/Irwin series in marketing Edition: 3rd ed. Material type: Text Publication details: Boston : McGraw-Hill/Irwin, c2004 Online resources: Table of contents Publisher description Availability: Items available for loan: UOE Main Library (2)Call number: HN29 .A46 2004, ... UOE Town Campus (3)Call number: HN29 .A46 2004, ... Place hold Save to lists
	7.	Retailing management / Michael Levy, Barton A. Weitz. by Levy, Michael, 1950- Weitz, Barton A Series: The Irwin series in marketing Edition: 2nd ed. Material type: Text Publication details: Chicago : Irwin, c1995 Availability: Items available for loan: UOE Main Library (2)Call number: HF5429 .L4828 1995, ... Place hold Save to lists